Nelson Miller Group
Nelson Miller Group is a team of specialists in product design, engineering, and manufacturing. They focus on Human-Machine Interfaces, control interfaces, and custom electronic components for a range of industries.
Nelson Miller acquired ChainLogix, a supply chain management company. This merger was a strategic move to create a stronger industry leader.
By combining their resources and expertise, Nelson Miller is set to deliver more innovation and value to customers and stakeholders.
We guided the naming and rebranding process to introduce Nelson Miller Group as a customer-focused partner. Their new identity highlights their ability to help companies overcome resource and skill gaps, and tackle complex, end-to-end challenges.
Year
2022
Deliverables
Naming, Identity, Art Direction
Sector
Manufacturing, Technology
Business Model
B2B
Team